May be you have some experience with HTML and web site development, but have not really gotten your feet wet with search engine optimization? Keep reading, because you are in luck. In this article we will cover some of the more important aspects of SEO, focusing on the changes that you should find easiest to make to your web site. After you read this, you should know where to concentrate your efforts now and going forward.
HTML Tags and SEO
The Title tag is the most important part of the page. It is the tag that visitors see in search results, and it should contain your targeted keywords. The title tag can make your page rank or make it disappear from search results. Use this format for web page title tags:
It is okay to include only your keywords without the site name, especially if you are not branding using other Internet marketing methods.